⭐️ What Makes Javvy Different ➙ please mention these in your video

Other clear protein brands focus mainly on just high protein numbers. Javvy stands out because it delivers functional benefits competitors don’t have.

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• Clear Protein: 10g of Protein from Whey Protein Isolate and Collagen Peptides
  • Light and refreshing, not thick or chalky like traditional protein drinks
• Functional Ingredients:
  • 3g Fiber for digestion
  • Prebiotics (NOT Probiotics) to support gut health
  • Electrolytes to help you stay hydrated
  • 45mg Caffeine for a gentle energy boost
• Clean Formula: 0g of sugar. No artificial sweeteners, flavors, or colors
• Only 60 calories per serving.

💡 Tip: Lead with the experience and benefits, not just the protein amount.

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🥤How To Enjoy

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Step 1: Fill your cup with 10 oz of cold water Step 2: Add 1 scoop of Protein Refresher Step 3: Shake well and briefly allow foam to settle before adding ice

TIPS! - For double the flavor and protein, add another scoop.

• For an extra refreshing sip, add a lot of ice.

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🎬 Inspo Videos

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1. https://www.tiktok.com/@hannahbentley/video/7608342940267580686
2. https://www.tiktok.com/@sydneyyallisonn/video/7612465301925514526
3. https://www.tiktok.com/@lifesrad/video/7514530909442379038
4. https://www.tiktok.com/@therealjoyymaria/video/7577114516555582734
5. https://www.tiktok.com/@everydayali__/video/7612000274760240398

Pro Tip! Pour the drink over clear ice in natural light. That bright, colorful liquid visual is a major visual hook and conversion trigger in the clear protein category.

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🎥 Visual Guide

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• Bright, natural lighting for clear, vibrant visuals.
• Start with a pouring shot over ice to hook viewers.
• Add text-on-screen within the first 3 seconds.
• Wear bright colors to stand out and complement the drink. </aside>

🔥 Strong Visual Hooks

📱 On-Screen Text Requirements (Must Add!)

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• strawberry acai 🍓🫐✨ 10g protein | 3g fiber | electrolytes
• 10g clear protein 🍑⚡🌺 0g sugar | 3g fiber
• 3g fiber | prebiotics 10g clear protein 🍓🥤🧊
• mango pineapple 🥭🍍 10g clear protein 45mg caffeine

The on-screen text should appear within the first 3 seconds of your video. This helps to stop the scroll and highlight the flavor + main benefit.

💡 Tip: These examples are just a guide. Feel free to customize based on:

• The flavor you’re featuring.
• The benefit you want to emphasize (protein, fiber, prebiotics, caffeine, electrolytes, calories.)

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🎬 Example Scripts

#1

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“0 sugar, 3 grams of fiber, and 10 grams of protein?!

This is officially my bikini season hack because protein has always been a struggle.

Javvy just dropped their Clear Protein Refresher and it literally tastes like juice. I got the [flavor] and it’s sooo good.

If you hate those thick, chalky protein shakes, this is completely different. It’s super light, fruity, and refreshing.

I just mix cold water, one scoop, and pour it over ice. It also has electrolytes, so it helps with hydration too.

Honestly I’ve been drinking this every morning. The flavors have been selling out really fast, so if you see the one you want I wouldn’t wait to grab it.”

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#2

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10 grams of protein, only 60 calories, and it literally tastes like a [flavor] refresher. Javvy finally made a protein drink for the girlies. No more thick, chalky protein shakes. This one is so light and refreshing.

The easiest way to actually hit your protein goals every day and get ready for summer. It even has 3g of fiber and prebiotics for digestion and gut health, plus electrolytes to keep you hydrated. This is officially my go-to summer drink.

They just dropped the flavors, but they’re selling out really fast, so grab yours while it’s on sale!

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